Data-Driven Storytelling: Winning the War of Relevance with Audience Intelligence

Data-Driven Storytelling: Winning the War of Relevance with Audience Intelligence

Social Data & Analytics

I had the opportunity to record this session with, Stukent, a company that offers free educational resources to students and educators globally. The below session is only 23 minutes and it has slides for reference. Here are some key takeaways:

  • How to use social data to inform a brand narrative, messaging or editorial strategy
  • How to use social data to prioritize and build a media relations strategy
  • How to use social data to identify influencers and activate them across all media

Share This Article

About Michael Brito

Michael Brito is a digital strategist, published author, TEDx speaker, adjunct professor, and avid 49ers and Lakers fan, with over 20+ years of experience helping organizations break through the clutter and reach their audience with game-changing marketing programs.

Never Miss A Post

Join over 10,000 people who get fresh content delivered straight to their inboxes.

What People Are Saying